About Transformation 2010
Transformation 2010 is not only the amalgamation of the 4A's Media and 
Leadership Conferences, but a chance for sponsors, participants and
speakers to mingle and discuss the most important issues in the industry.
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About Transformers
Transformers is an innovative program that aims to bring your views to the main stage of the conference. Winners will receive five minutes to pitch their idea to their peers on the stage during the conference's general session.
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About SAMs
SAMs is a specialized program for executives from small to mid-sized agencies. The program runs from February 28th through March 1st and features round table discussions, panel discussions and speakers from agencies just like yours.
About the Media Track
To get to the next stage in the transformation of our business, we must get together to share, learn and move ahead. To lead. That being said, there’s a ton of relevant and media-specific content throughout the Transformation 2010.
View more information on Transformation 2010's Media Track >
View the complete conference schedule >
